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Pragmatic Play Latin America Expansion



The leading content provider to the gaming industry, Pragmatic Play extended its influence in Latin America. Since its games are already live for Paraguay and Santa Fe Province in Argentina, this week the provider passed through a rigorous process to take its Slots and Live Casino verticals live with new operators.

The new operators are Bplay.com.ar and Bplay.com.py, both courtesy of the public Argentinian company BOLDT. As of now, Pragmatic Play is the sole content supplier for the brand in the regulated markets of Paraguay and Santa Fe Province.

The players can now enjoy leading slot titles, famous possessions of Pragmatic Play, by just registering at Bplay.com.ar and Bplay.com.py. The Live Casino offerings available from the leading content provider include the latest Game Show release – Mega Wheel.

Stronger Positions for Pragmatic Play on Latin American Market

The new deal strengthens Pragmatic Play’s positions on the LATAM continent. The company already has a significant presence on this regulated market, but after the latest deal it becomes the first unique supplier to have its titles live in a completely new launched brand. Pragmatic Play met all the quality requirements imposed by the business group.

VP Latin America at Pragmatic Play, Victor Arias said that “Being the first content supplier for Bplay.com.ar and Bplay.com.py, is a big step for our LATAM Hub, as we confirm our positioning of being a must-have provider throughout the region; we look forward to this partnership to be utterly fruitful”.

In the meantime, Online Gaming Consultant at Boldt, Javier Samel expressed his excitement for having the opportunity to collaborate with the leading provider and added that Pragmatic Play gives Boldt a unique chance to expand its business to other provinces or even into another Latin American country.

Samel further said: “Their innovation and efficiency are well recognized worldwide, and we are sure that going firstly live with them, will be successful.”

In the past five years of its existence on the gaming market, Pragmatic Play has become one of the biggest suppliers of online gaming content. The company produces up to five new titles each month. In the beginning of the year Pragmatic Play released an exciting new feature, called Pragmatic Replay, that aims to engage and connect people from all over the world by giving them the opportunity to replay and share their biggest wins.

Pragmatic Play also delivers Live Casino and Bingo games as part of company’s always-expanding portfolio.

Source: “PRAGMATIC PLAY BOOSTS ITS GROWTH IN LATAM GOING LIVE WITH BOLDT’S BPLAY BRAND IN ARGENTINA AND PARAGUAY”PRAGMATIC PLAY, January 11, 2021





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