Online casino games supplier Pragmatic Play has expanded its list of high-profile clients through a recent deal with major iGaming and betting operator Betway.
The partnership between the two companies has seen Pragmatic Play launch its entire slots library with Betway. Players that have accounts with the popular online casino and sportsbook operation can now gain access to some of the supplier’s most popular titles.
Pragmatic Play games that were integrated with Betway include recent hits such as Christmas Carol Megaways and Cowboys Gold as well as award-winning classic slot Wolf Gold.
The iGaming content company has also provided its newest operator partner with access to its Enhance collection of gamification tools that were all devised to significantly boost player engagement and drive player retention for Pragmatic Play partners in various markets across the globe.
Pragmatic Play offers content across a variety of verticals, with its range including online slots, live casino titles, and bingo games. The company’s games library includes more than 200 HTML5 in-house titles that are available in multiple currencies, more than 30 languages, and in all major regulated online gaming markets.
The provider releases up to five new slots every month and says it has plans to further boost production.
Games to Prove Hit with Betway Players
Commenting on their latest commercial link-up, Pragmatic Play Chief Business Development Officer Yossi Barzely said that “Betway has a proven track-record of providing world class entertainment experiences” and that it is fantastic to have such a major and broadly renowned operator on board.
Mr. Barzely added that they feel confident their slots collection, which comprises titles that cater to the full spectrum of experience levels, will prove a hit with Betway’s players in the period to come.
Betway Marketing and Operations Director Paul Adkins said that Pragmatic Play’s slots content has not only proved popular with a variety of audiences, but has also “won deserved plaudits from across our industry” and that they are thrilled to have teamed up with “such a dynamic supplier.”
He went on to say that Betway is looking forward to “cultivating a fruitful relationship” with the games supplier and that they cannot wait to introduce Pragmatic Play’s games to their players, “with whom they will undoubtedly be a hit.”
Pragmatic Play’s partnership with Betway is the latest of a series of similar link-ups signed by the provider in recent weeks. Late last month, it announced that it has teamed up with NetBet to provide it with access to its live casino library.
Earlier this month, Pragmatic Play has strengthened its partnership with Casumo through a direct integration of both its live casino and slots titles with the online casino operator.